Strategic analysis of consumer technology businesses, brand consolidation, product portfolio decisions, and market positioning across global hardware ecosystems.
The reported OnePlus–Realme merger could look worrying at first, but it may actually be Oppo’s attempt to fix overlapping products, sharpen brand roles, and compete harder in India and beyond.
OnePlus and Realme may now share product strategy, operations, and support under Oppo. That could make the business more efficient, but it also risks turning two distinct brands into one blurred identity.
India has moved from AI experimentation to deployment at scale. From banking and healthcare to agriculture, Indian enterprises are building real AI products at unprecedented speed.